Head of Product Marketing

  • Contract: Full-time

Job Description

We’re hiring our first Product Marketer to communicate how our software can empower sales teams to be more successful. You’ll be in charge of positioning Close.io in the marketplace as the go-to-solution for inside sales teams of startups, and SMBs as well as lead initiatives into new verticals.

Responsibilities:

  • Develop messaging, positioning and competitive differentiation of our CRM in the sales software market
  • Lead new feature launches (incl. product-focused PR)
  • Improve conversion rate of the website (visitor to trial signup). This includes copy, video assets, screenshots.
  • Increase conversion rate of marketing emails (marketing lead to trial signup)
  • Lead marketing initiatives into new verticals
  • Develop case studies
  • Generate verified product reviews from our customers for product comparison websites like Capterra, G2Crowd, and Quora.
  • Develop partnerships with complementary software vendors
  • Create SEO-optimized industry-specific landing pages and CRM comparison pages

Skill Requirements

Must have:

  • 3+ years SaaS experience
  • 3+ years of Product Marketing experience
  • Strong passion for product
  • Excellent command of the English language (written & verbal)
  • Basic HTML, CSS, github, video editing skills
  • Digital marketing experience

About the Company

At Close.io we’re building the sales communication platform of the future. We’ve built a next-generation CRM that eliminates manual data entry and helps sales teams close more deals.

How to apply

Apply for this job online using the link below.

External Link »